In The Fold
Marketing and tech advice for running a successful restaurant.
Getting the Most Out of Your Restaurant’s Google My Business Listing
Your restaurant's Google My Business listing is a critical part of ensuring your online visibility. For today's customers, looking up a restaurant online before trying it out is as common and natural as getting recommendations from a friend and...
6 Online Reputation Management Tips for Restaurants
For restaurants of all sizes, today's turbulent environment has made online reputation management more important than ever. Customers want to know that a restaurant they're patronizing offers not only good food, but also equally good — or even...
How to Get More Direct Online Orders for Your Restaurant (Instead of Relying on Third-Party Apps)
The days when a restaurant could survive without offering delivery or takeout options are very much gone — a fact that is surprising to no one and yet continues to weigh heavily on many restaurateurs' minds. While the industry is still reeling from...
Short on Staff? It May Be Time to Rethink Your Restaurant Recruitment Strategy
Over the past year, many restaurants have been struggling due to a labor shortage that's affecting a wide range of industries. Whether you want to call it "The Great Resignation" or "The Great Reshuffle," a lack of reliable staffing is currently...
The Top 9 Restaurant Industry Trends for 2022
There's no denying that the restaurant industry is bound to take several bold steps this year. Digital transformation is behind nearly all of the top restaurant industry trends for 2022, with more and more restaurant owners coming up with new,...
How to Set Up Contactless Ordering at Your Restaurant (And Why You Should)
With the increasing convenience and general appeal of contact-free interactions with merchants, contactless delivery and dine-in ordering have become more popular than ever in the restaurant industry. While contactless delivery is already a popular...